Announcing - the first Chicago Arts Marketing IdeaLAB will take place this August! A day-long opportunity to get beyond the day-to-day and explore big-picture inspiration and strategy. Modeled after the National Arts Marketing Project's "Think Tank: Unlocking Strategy with Marketing Masters," the day will include inspiration in the form of six short 8-minute case studies to get the conversation started, time devoted to in-depth discussion and idea sharing around hot topics, and networking with peers from across Chicago's arts marketing community.
The planning committee is currently seeking applications/nominations for case study presentations.
Has your organization tackled and conquered a specific marketing challenge? Is there an innovative project at another organization that recently caught your attention? We're looking for case studies representing a variety of organizations and budget levels, covering theatre, music, dance, museums and visual arts, that will be relevant to and applicable for IdeaLAB attendees.
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The IdeaLAB is sponsored by the League of Chicago Theatres and The Theatre School at DePaul University.