Thursday, November 18, 2010

Office of Tourism 2011 Guidebook of Special Values Opportunity

The Chicago Office of Tourism invites you to participate in the FREE 2011 Guidebook of Special Values online coupon program. This online coupon book is a directory of many of Chicago’s top attractions, shops and restaurants that offer a discount or other incentive for visitors. Visitors are able to search coupons in advance of their trip and find incentives to add your establishment to their travel plans. This is an excellent way to reach over 4 million tourists who do advance trip research on our websites, a number that continues to increase with the ongoing promotion of www.ExploreChicago.org, the City’s Official Tourism website.

There is no charge to participate.

The Chicago Office of Tourism will promote the online Guidebook of Special Values on the Official City Tourism website, www.ExploreChicago.org and Tourism initiative sites, as well as other travel websites. The Guidebook is actively promoted to domestic and international media, as well as through popular social media channels, including our award-winning @explorechicago visitor concierge Twitter account, Facebook, Foursquare and SCVNGR channels.

Past offers have included 2-for-1 deals, admission discounts, free goodie bags, free desserts, percentage-off restaurant bills, etc. The better the offer, the more success you will have with driving traffic to your location.

To participate, please have an authorized representative visit the following link to fill out the survey information. You will be asked for the organization’s contact information, the representative’s information (will not be published – for our use only) and your offer details. Instructions for photo or logo submission are included.

The 2011 Guidebook will launch on March, 15, 2011. This is earlier than our traditional May 1 launch date at the request of our thousands of users. The 2011 Guidebook will be available online from March 15, 2011 through March 15, 2012.

Participation deadline is Friday, December 10th.

New this year, we are encouraging participants to accept electronic coupons visible on the screen of visitor’s phones. With many Chicago tourists carrying smartphones (ie. iPhone, BlackBerry, etc), they are able to access our online coupons without the hassle of pre-printing a hard copy. This is not a requirement. If you elect to participate, we will contact you with more information.

If you have any questions about your submission please email: COTcouponsite@gmail.com.

The current coupon book can be seen online at: http://www.ExploreChicago.org/coupons.

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